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Voice Casting with The Voicecaster-Palooza!

Kathryn Horan and Kelly Moscinski from the esteemed casting company THE VOICECASTER joined us and spilled their casting secrets! From training opportunities to current trends and future predictions. Whether you're an aspiring voice actor or a seasoned professional, there's valuable information here to help you navigate and succeed in this ever-evolving field.

Training and Opportunities

Kathryn & Kelly emphasized the importance of continuous learning and training. They offer a variety of classes tailored to different skill levels, from beginners to professionals. One notable offering is their audition techniques class, designed to equip actors with the tools they need from the casting side. They strive to provide actors with the best possible resources to succeed in their careers.

Foot in the Door

A significant benefit of taking classes with these experts is the opportunity to be considered for real projects they are casting. For those without an agent or new to the industry, this can be a game-changer. If you've taken their classes and they believe you're right for a project, you'll get an audition. Many have booked jobs this way, which also allows casting directors to constantly discover new talent. As they mentioned, clients often seek fresh voices, and having a steady influx of new talent is a win-win for everyone.

Trends in Voiceover

Conversational and Relatable

A major trend in voiceover is the demand for conversational reads. While this term is often overused, it essentially means a relatable voice. Clients want voices that are not overly polished or disconnected but instead feel natural and engaging. This trend even extends to genres like infomercials, where you'd traditionally expect a more announcer-like tone. However, the goal is to strike a balance between being relatable and effectively delivering the message.

The Fear of AI

The looming presence of AI in the industry is a topic that cannot be ignored. While AI technology is advancing, the consensus among our experts is that it cannot replace the nuanced, emotional, and experiential qualities of human voices. AI may mimic human speech to some extent, but it lacks the ability to connect on a deeper level and respond dynamically to direction.

Announcer Reads Making a Comeback

Interestingly, there has been a resurgence of announcer-type reads. Unlike the parodic versions we've seen before, these are genuine requests for skilled announcer reads that can still convey emotion and connection. This shift highlights the importance of versatility in voice actors, who must be able to deliver both conversational and traditional announcer styles as needed.

What Stands Out in Auditions

When it comes to auditions, authenticity is key. Kathryn & Kelly shared that what often stands out is not necessarily how well someone hits the specs but how true they are to themselves. They look for voices that feel natural and connected, giving the impression that the person would be enjoyable to work with. This can manifest in various ways, from quirkiness and humor to a genuine sense of excitement.

Understanding the script is crucial. Talent who can grasp the subtle jokes or the core message of the script tend to stand out. It's not about reading the lines but about understanding and conveying the script's intent. This ability to connect with the material is what often makes the difference in winning auditions.

The Future of Voiceover

AI and Contracts

A major piece of advice for voice actors is to carefully read and understand their contracts, especially concerning AI usage. The industry is navigating how to protect human talent from being replaced or misused by AI technologies. Ensuring your contract explicitly addresses AI rights is essential.

Returning to Studios

The shift to home studios during the pandemic was significant, but there's a push to bring talent back into professional studios. While many have grown accustomed to their home setups, the benefits of in-studio work are clear. Professional direction and immediate feedback can elevate the quality of auditions and final projects. 

The voiceover industry is dynamic, with trends shifting and evolving constantly. Continuous learning, understanding current trends, and protecting your rights are crucial for success. Authenticity and a genuine connection to the material will always stand out in auditions. As we look to the future, the human element remains irreplaceable, despite advancements in AI. Embrace opportunities to train, connect, and grow within this still-vibrant industry!